Tuesday, September 30, 2008

Urban Outfitters Shelves Women

I wanted to do a quick Banned Books Week post ~ and eventually I will ~ but I got distracted by this pile of puke:



On the surface, a woman's tee which says "I Love Wild Things" may seem cute, but it's a real slice of pop culture misogyny pie.

You're likely surprised that a sex positive gal like me wouldn't be among the first to order such a tee, but, as Allison notes in Urban Outfitters Makes Me Cranky, this is the only t-shirt for women in Urban Outfitters "literary classics" line. While men get Jack Kerouac's On The Road and even a retro Reading Rainbow, we women get stuck with sexual innuendo replete with shades of pedophilia & bestiality.

And don't you dare try to defend this crap by saying that women can wear men's shirts; that's not the point. If ability to stuff yourself into a shirt were the issue, then why do have men's shirts and women's shirts? The point here is that they are marketing this one shirt to women but saving all the literature and bookish adoration to the more learned, smart, intellectual men. Or, they are selling these women's shirts to men, men who will give them as gifts to women, using the male fantasy of female sexual availability as the lure...

That's even worse.

I guess I'm just lucky I can understand the references on the men's shirts, let alone be able to read them... What with all the "loving" of "wild things" I must do, how'd I manage to read books?

Yeah, I know, I probably just need to be laid; then I won't take this all so seriously.

Seriously, WTF?

I guess Urban Outfitters thinks sexy for women equals females advertising their availability, not reading; which is a shame-shame-on-you, Urban Outfitters, because, as Allison also notes, Sarah Utter ~ and everyone else ~ knows that Reading Is Sexy, no matter who you are.



If all of this doesn't make you too upset to do anything but sputter (and I hear you!), why not see some examples of how we sexualize our daughters and sons with tees & other fashions too ~ guaranteed to make you boycott the mall.

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